The Indian Hotels Company Limited (IHCL), branded as Taj Hotels Resorts and Palaces, is an Indian chain of hotels and resorts headquartered in the Oxford House in Mumbai. This company is a part of the Tata Group, one of India's largest business conglomerates. Taj Hotels Resort and Palaces owns and operates 93 hotels in 55 locations across India with an additional 16 international hotels in the Maldives, Malaysia, Australia, UK, USA, Bhutan, Sri Lanka, Africa and the Middle East and employ over 13000 people.
Since the late-2000s, the Taj group started organising its hotels into different brands, in a market segmentation strategy. As of December 2011, not all hotels have been rebranded - some properties still retain the generic "Taj" brand and await classification.
The luxury brand is the erstwhile generic brand of the Taj Hotels Resorts and Palaces. These hotels cover business destinations, landmarks, palaces, resorts and forest destinations. Most of Taj's oldest and most prestigious hotels have been retained under this brand.
Vivanta is a contemporary-luxury hotel brand. The brand caters to an upscale market and is positioned a step below the flagship Taj brand. Vivanta Hotels are found business and vacation destinations as well.
Gateway is a mid-market brand, positioned below the Vivanta. It contains properties in business and vacation destinations like Vivanta does. The Gateway Hotel brand was created by Taj in its earlier market segmentation effort in the 1990s, and has been retained and expanded in the current wave of brand-segmentation.
Ginger Hotels is another group of economy hotel brand across India launched by the Tata Group.
IHCL operates Taj Air, a luxury private jet operation with Falcon 2000 aircraft designed by Dassault Aviation, France; and Taj Yachts, two 3-bedroom luxury yachts which can be used by guests in Mumbai and Kochi, in Kerala. IHCL also operates Taj SATS Air Catering Ltd., the largest airline catering service in South Asia, as a joint venture with SATS (formerly known as Singapore Airport Terminal Services). Additionally, it operates the Indian Institute of Hotel Management, Aurangabad since 1993. The institute offers a Four-year honors degree, designed with the help of international faculty and has affiliations with several American and European programmes. A 100% subsidiary of IHCL, Inditravel Limited is a travel company.
Source : Wikipedia
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