The brand value of the Indian Premier League (IPL) went down for the first time in six years - by 3.6 per cent over one year. From Rs 47,500 crore in 2019, it fell to Rs 45,800 crore in 2020, the first decline since 2014. And in terms of US dollars, IPL ecosystem valuation in 2019 was $6,780 million while in 2020 it was $6,190 million -- a change of 8.7 per cent, from Duff & Phelps, a Kroll Business, which specialises in brand valuation, said in its report.
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