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  • 17 years ago
Despite the economic crisis,consumer confidence in Germany has been on the rise for months -- albeit only very slowly. Those are the findings of the GFK,one of the world's largest market research companies.The GFK tests out new products in the village of Haßloch,in central Germany. At the local supermarket they monitor customers' reactions to a new flavour of yoghurt or an aromatically-scented dishwashing liquid. Haßloch provides companies with a barometer of whether their future products will be successes or flops. Christian Pricelius went to take a look around this model village.

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