00:00Il risultato e più difficile di essere quello che si chiama una persona
00:06è che non ha un'idea di niente
00:09dove alcuni pensi vengono
00:12e soprattutto se non ha un'idea
00:15di dove si vengono avanti
00:18Absolutely do not put that commercial in the air
00:21This is the devil's workshop
00:23Get that commercial off the air
00:25People were crazy
00:26Did you see that thing?
00:27By the way I'll take it
00:28This goes on and on and on and on
00:30I'm getting thousands of phone calls
00:32I want my MTV
00:33I got you
00:34I got you by the rules
00:37That's advertising baby
00:41I always thought that advertising was the most whorish business a person could get into
00:47Advertising makes food taste better
00:48It makes cars run better
00:50It changes the perception of everything
00:53What you can do is manufacture any feeling you want to manufacture
00:58I think many times what they're buying is what they wish their lives would be
01:02I guess I understand why people trash advertising
01:05Because a lot of advertising is trash
01:07You can do so much more
01:09There are a lot of people in this business
01:10But damn few really good ones
01:12Creative people rise up
01:14They can't do shit unless we make ads for them
01:17We should be in charge
01:19We should be in charge
01:20I hated the system
01:22I hated the status quo
01:23Advertising should be statements about what the hell you think your life should be about
01:27All they cared about is milking money out of clients
01:30How big do you want the logo sir?
01:32You can be more than just a car company
01:36More than just a pet food company
01:41You can speak honestly
01:43And use this profession to do that
01:45Weird shit can happen
01:47I think creativity can solve anything
01:50Anything
01:51Anything
01:52Anything
01:55I can get excited about selling a new kind of pen
02:00Wow, what?
02:00Look at that pen
02:01Yeah, it's a little distance
02:02It's a little distance
02:03Wow, that's sensitive
02:04Let me sell that mother
02:05I want to give her a fuck
02:05I cannot say