00:00Italdesign, the Design Week of Milan, is a protagonist with numerous solutions.
00:06This year the theme of the project represents the essence of Italdesign,
00:11so the various project proposals that we have brought here,
00:15with our clients in various sectors, represent exactly this,
00:21which is the fact that Italdesign has a role of integrator,
00:24acts as integrator between different worlds and different needs and presents complex solutions,
00:32sometimes in hand, sometimes in a certain sector,
00:35but this is what we try to do to interpret the requests of our clients.
00:40Here we have some examples, from the classic automotive, to aerospace, to robotics.
00:46Absolutely, Italdesign is very automotive, but it has never been only automotive,
00:52and we also see a lot of interest from many clients who ask complex engineering,
00:59who ask an integrated integration, an advanced testing,
01:03and also the construction of materials composites,
01:06and all these disciplines do not only work well in a product like the Honda NSX Tribute Vital Design,
01:15but also in sectors such as Aerospace, the humanoid robotics.
01:19The agreement with Generative Bionics opens new perspectives for the company.
01:25We have created, with Generative Bionics, with Gene01, a human-centric robot that is human-centric,
01:33that helps the acceptability of a product like this, which we are not yet used to be used to do,
01:41to make sure that Gene01 arrives on the market and produce the impact that its competitors and its customers have
01:47proposed.
01:48From these competencies, these new solutions are born, but also a broader future future.
01:55Italdesign aims to continue to grow and we point out through these new sectors to diversify our portfolio services.
02:07We also want to diversify our portfolio clients and markets.
02:10So, this is a bit of a light-motive that has pushed the creation and opening of our seats in
02:17Asia first and in America then,
02:19and we are receiving good encounters, especially on the American front,
02:24and this makes us well hope for the future.
02:27So, italdesign has Italy in the brand, made in Italy as a brand.
02:34We are proud to be Italian, even if we believe that the design, in the sense of anglo-sasso,
02:41so that the part of the stylistic, but also the development of the product and the development of the project
02:46in itself,
02:47are a holistic experience that is lived in 360 degrees and that must integrate competencies that come from different sectors,
02:55and also different sensibilities, so that people who come from other cultures that are not very close to ours,
03:02they have an absolutely indispensable contribution.
03:05It's true, but it's true that Italy is the cull of the Renaissance and so this project is also a
03:10bit of the renewal of the man in the center,
03:12whatever thing should be built and built to help us.
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