00:00The construction of what the Women's World Cup is, it starts now, right?
00:04We've been broadcasting the World Cup consistently since 2019.
00:08The highest viewership of the 2019 World Cup was for the final broadcast in Brazil on TV Globo.
00:13So, I think that perception, it's there for everyone, right?
00:15Women's football is a product of the world.
00:18I think the World Cup will help to break down this paradigm a little.
00:21That fear that people have, right? That apprehension.
00:24Because national team football is often compared to club football.
00:27In national team football, it has advanced in many ways.
00:30So, I think we'll have great games, good crowds, and great stories.
00:33I think it will help, right? To break the ice a little with just a few people.
00:39who still have this resistance towards women's football.
