00:00I don't think that it's the same thing anymore.
00:02Do you think the craze is over?
00:04Yeah, I think so.
00:04It's the end of August, 80-something degrees,
00:06summer's not even over yet, which means one thing.
00:09Pumpkin spice latte season is back.
00:12The question is, does anyone even care anymore?
00:15Are you guys pumpkin spice fans?
00:17I'm not trying to flaunt, but I really enjoy Starbucks.
00:20I usually wait till like around late August.
00:23Do you think the pumpkin spice trend has kind of jumped the shark,
00:26gone a little far?
00:27A little bit, but I love it for baked goods.
00:29Are you excited for pumpkin spice season?
00:31How about you? Are you a pumpkin spice fan?
00:33Not at all.
00:33No? Why don't you like it?
00:34I just, I don't like the taste of pumpkin.
00:36Do you think the craze is over?
00:37Yeah, I think so.
00:38I think so too, but it's still delicious.
00:40Starbucks first rolled out the pumpkin spice latte in 2004,
00:44and over the last 20-some years, it has gotten obviously incredibly popular.
00:48It peaked in 2017, but according to Google Trends, it's been on a decline.
00:52The pumpkin spice latte spurned the overall pumpkin spice trend,
00:55and over the last two-plus decades, we have gotten everything from delicious pumpkin spice cookies and cakes and candies
01:02to things we didn't need, like pumpkin spice lip gloss and pumpkin spice spam.
01:06People used to line up around the block for pumpkin spice latte debut day.
01:11We have been sitting at this pretty busy midtown Starbucks for quite a while,
01:14and I haven't heard a single person order a pumpkin spice latte.
01:17We got the classic pumpkin spice latte, tall, no frills.
01:20And then their new offering, a pumpkin spice cream shake and something.
01:24I don't think I've had a classic pumpkin spice latte, probably for 15 years.
01:30That's better than I thought it was going to be.
01:32Let's go with the other one.
01:32Let's go.
01:34Let's go.
01:34Oh...
01:35No.
01:36No.
