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Steve Jobs remains one of the most influential figures in modern business history, and his ideas continue to shape entrepreneurship, innovation, and wealth creation around the world.

When people search for Steve Jobs tips about getting rich, they are often looking for more than money-making advice.

They want principles that can help them build valuable skills, create market-changing products, and develop the mindset required for long-term financial success.
Transcript
00:00Steve Jobs is one of the richest men who ever lived, but the tips he gave about money did not
00:04sound like other billionaires. From the tip that says money should never be your goal,
00:08to holding your equity no matter what, to the one bet that quietly made him a billionaire,
00:12here are 15 lessons Steve Jobs gave about getting rich.
00:15Do not chase money as the main goal
00:18The first thing Steve Jobs wanted people to understand is that he never did it for the
00:22money. In that 1995 interview, he explained that wealth was never the thing pulling him forward.
00:27What pulled him forward was the company itself, the talented people around him,
00:30the products they were building, and what those products would let everyday people do.
00:34That order mattered to him. Money sat at the very bottom of the list,
00:37almost like an afterthought. And because his attention stayed locked on the work,
00:40his choices kept bending toward making something great instead of grabbing quick cash. In his mind,
00:46the money was a result of the work, never the reason for it. Early wealth barely mattered to him.
00:51Then he said something that stops most people cold. He described his own rise with almost no
00:55emotion at all. In his words, he was worth over a million dollars when I was 23, and over 10
01:00million
01:00dollars when I was 24, and over 100 million dollars when I was 25. That money came from
01:05Apple's success with the Apple II and the company's 1980 public offering, where he held around 11% of
01:11the shares. But here is the strange part. He called those numbers unimportant. Most people rebuild their
01:15entire identity around sudden money. Jobs treated it like background noise while still in his mid-20s,
01:21his eyes already fixed on the next thing he wanted to build. Money is a tool, not the scorecard.
01:27So if money was not the scorecard, what was it? To Jobs, money was simply a tool. He put it
01:32plainly,
01:32saying money is a wonderful thing because it enables you to do things. It enables you to invest
01:36in ideas that don't have a short-term payback. In his framing, cash was not proof that you were
01:40smart or important. It was freedom. Freedom to chase long, risky bets that the market would normally
01:45kill before they had a chance. Years later, he lived this out completely. He poured tens of millions of his
01:50own
01:51while it was bleeding cash. And he later ran Apple on a $1 salary. The money was fuel, nothing more.
01:58Hold your equity and think long term. The fourth lesson is the one that quietly builds fortunes.
02:04Jobs said he never sold any stock because he believed the company would do very well over
02:08the long haul. This is more powerful than it sounds. When you hold your ownership through the
02:11growth years, you capture the full compounding of everything that success creates. When you sell early,
02:16you trade that explosive, exponential upside for a flat pile of cash today. Jeff hadn't built his
02:21whole article around this idea. The founders who keep real equity through the hard-growing phase
02:25usually end up dramatically richer and far more powerful than the ones who keep cashing out little
02:31pieces along the way. Focus on the business, not personal cash-outs. This is where jobs separates
02:37getting rich from getting really, really rich. Haddon lays out two roads a founder can walk. On the first
02:42road you keep taking money off the table in every funding round, so you feel rich earlier and sleep a
02:47little easier. On the second road you protect the health and growth of the business, accept less
02:51cash in your pocket for now, and hold a bigger slice of ownership. Jobs' early philosophy lived
02:55on that second road. And the difference between the two can be enormous, because equity left inside
03:00a winning company can multiply many times over, while early cash-outs permanently shrink your share
03:05of that win. Learn from the founder, who deluded himself.
03:09To show the cost of the wrong road, Haddon tells a story about a founder he does not name. This
03:15founder built a company that reached a valuation of around $300 million. Along the way, he kept
03:20pulling money out in one funding round after another. The cash did help the company grow, but not nearly
03:25as much as it could have, because a piece of it kept walking out the door. His ownership slowly shrank
03:30into the single digits. His day-to-day control disappeared. And in the end, he was left with
03:34what Haddon calls everlasting regret. Waking up to own a tiny slice of something that could have
03:39been worth so much more. Understand that even Jobs bent his own rule. Now for the twist most fans
03:46forget. Jobs' own path did not follow his advice in a straight line. After he was forced out of Apple
03:50in 1985, he sold almost every share he owned, keeping just a single one so he could still attend
03:55meetings and receive reports. The sale reportedly brought in around $100 million. On Apple alone,
04:00that decision was painfully expensive, since that same stake would later be worth a fortune
04:05many times larger. But that money became the seed for everything that came next. He used it to fund
04:10a new company called Nii XD, and to buy a small graphics division that almost nobody else believed in.
04:16Know that Pixar, not Apple, made him a billionaire. That small graphics division was Pixar, and it turned
04:22out to be the real engine of his fortune. Pixar struggled for years, and Jobs kept it alive by
04:27writing personal checks that some estimates put near $50 million. Then in 1995, Toy Story arrived,
04:32the company went public, and Jobs, who owned roughly 80%, became a billionaire on paper almost overnight.
04:38Eleven years later, Disney bought Pixar in an all-stock deal valued at about $7.4 billion,
04:44handing Jobs around 138 million Disney shares. When he died in 2011, that Disney stake made up the
04:49majority of his estimated $7 to $10 billion fortune. Apple was the smaller piece.
04:55Align your pay with the long game. When Jobs returned to Apple in 1997, he made a choice that
05:00told everyone exactly where his mind was. He took a salary of $1 a year, just one. His real reward
05:06came
05:06through equity, through stock grants that grew to around 5.5 million Apple shares by the time he died.
05:11This structure tied his personal fortune directly to the long-term health of the company. If Apple thrived,
05:17he thrived. If it sank, so did he. It also sent a loud public message that he had not come
05:21back to
05:22squeeze cash out of Apple, but to rebuild something he genuinely loved. Fix the top line and the bottom
05:28line follows. Underneath all of this sat a simple rule about how businesses actually win. In a 1997
05:34CNBC interview, shortly after he returned to a nearly bankrupt Apple, Jobs shared a lesson he had
05:39learned long before. He said that if you do the right things on the top line, the bottom line will
05:42follow. By the top line, he meant the right strategy, the right people, and the right culture. Get those
05:47correct, and they produce the right products, marketing, and manufacturing. The money then
05:51shows up on its own. This belief drove one of his boldest moves, cutting around 70% of Apple's
05:56products, so the company could pour everything into a few great ones. Understand that focus means
06:02saying no. That brings us to focus, which Jobs treated almost like a religion. To him, focus was not
06:08simply choosing one thing to work on. Real focus, he taught, is the discipline of saying no to the
06:12hundred other good ideas so the few truly great ones can be built to perfection. Most people and
06:17most companies scatter their energy across too many things, and that scattering weakens everything
06:21they touch. Jobs did the opposite. That ruthless habit of cutting the merely good showed up again and
06:26again, and it is exactly what later gave the world the iPod, the iPhone, and the iPad.
06:31Value Time Above Money For all his talk about wealth, Jobs believed something else was worth far more.
06:38Back in a 1985 Playboy interview, he said that his favorite things in life did not cost any money,
06:43and that the most precious resource any of us have is time. He came back to this idea for the
06:47rest of
06:47his life. Money, he understood, can be earned, lost, and earned all over again. Time cannot, you never get
06:53a single minute back. This view is a big reason he was willing to suffer through the brutal years at
06:57NEXT and Pixar, spending his time on work that mattered, instead of simply cashing out and walking away.
07:03Do not let money change you. Jobs also gave a quiet warning about what sudden wealth can
07:08do to a person. After Apple went public, he watched people around him transform. They bought flashy
07:12cars and bigger houses, and slowly their values seemed to shift along with their bank balances.
07:17Jobs made a deliberate decision not to follow them. He kept his life relatively simple, famous for his
07:22plain clothes and a modest home compared to what he could easily afford. He had already decided,
07:26by around age 25, that he would not let money rewrite who he was. Wealth, in his mind, should never
07:32be
07:32allowed to redefine your identity or your priorities. Love the work itself
07:37The 14th lesson is the fuel behind every other one. Jobs believe that great work, and the wealth
07:42that can follow it, demands genuine passion. Without real love for what you do, the endless
07:46difficulties of building something ambitious eventually become impossible to bear. He often
07:51told people to keep searching until they found work they truly loved, rather than settling for
07:55something comfortable. In his words, the only way to do great work is to love what you do.
07:59That love is what supplies the stubborn perseverance you need to survive the long,
08:04messy, winding road that finally compounds into something extraordinary. Remember the
08:09one's thread through all of it. So when you gather all 15 lessons together,
08:13one clear thread runs through every single one. Treat money as a byproduct and a tool,
08:17never as the goal. Obsess over creating real value for real people. Protect your ownership wherever you
08:21can. Invest for the long term, even when the payoff is slow to arrive. Tie your own success to the
08:26success of what you build, and guard your focus, your time, and your identity from the distortions
08:31that wealth can bring. Jobs' own journey, from early millions to a painful sale to a wild bet
08:35on Pixar, proves the point. The really, really rich outcome, comes from owning something excellent
08:40for a long time. Steve Jobs got rich by building the Apple II. He got really, really rich by refusing
08:45to treat money as the point, and by holding on to what he believed in long after most people would
08:50have sold. That is the difference he wanted us to see. If you had to start living just one of
08:53these 15
08:54lessons today, which one would it be? If this made you think, click on one of the cards on your
08:58screen
08:58to see more videos like this.
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