00:00Bob Mackie has just died at the age of 87. His name may not ring a bell, and yet some of the
00:04The most powerful images in pop culture bear his signature.
00:08Its impact on fashion is immense, we need to talk about it.
00:11Her story begins with a dress that you're bound to recognize.
00:14In 1962, Bob Mackie was still just a young illustrator, but he was working for the costume designer Jean-Louis
00:19and he was the one who created the sketch of the dress in which Marilyn Monroe sang "Happy New Year."
00:24birthday to President Kennedy.
00:26So yes, he's not really the creator and designer of the dress, but we find all of that
00:30who will be doing Bob Mackie's language.
00:32And if today his name is inextricably linked to that of Cher, it is not for nothing.
00:36For decades, Mackie would participate in building his image on television, on stage, and on the red carpet.
00:42For example, the 1974 Met Gala remains one of their biggest triumphs,
00:48Cher arrives on his arm in a naked dress which at the time shocked and became one of the images
00:54the most famous of his career.
00:56But above all, together they quickly understand that an outfit can be much more than just a dress.
01:01At the 1986 Oscars, for example, Cher was not nominated for mask.
01:05While she felt she deserved it, she decided to respond in her own way by arriving on the
01:10red carpet in a dress that will become unforgettable because it is so breathtaking.
01:15Mackie created this completely over-the-top outfit for him to come and present an award.
01:19It was almost a form of protest, a way of saying
01:22"You don't want to recognize me as an actress? Fine, I'll make sure you do."
01:26"Just watch it anyway."
01:28And almost 40 years later, it is still the most famous image of that ceremony.
01:32And Mackie would apply this way of thinking about clothing to some of the biggest stars of his time.
01:37Tina Turner, Diana Ross, Elton John, Lisa Minelli, Madonna.
01:41They are not simply trying to dress them up; they are using clothing to amplify what already makes up their character.
01:47And 50 years later, Miley Cyrus almost sums up this entire philosophy.
01:51At the 2024 Grammys, she chose a vintage Bob Mackie dress to perform Flowers.
01:56And during the fitting, she actually performs in front of Mackie and his team to check how the dress works when she
02:02move.
02:02Even today, his archives live on the red carpets, and a whole new generation of artists continues to extend them.
02:08his vision.
02:08Bob Mackie understood long before it became the norm that an item of clothing worn by a star could become
02:13part of its history.
02:14And sometimes even the image we would retain of her.
02:17Let's go!
02:18Let's go!
02:19Subtitling by Radio-Canada
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