00:03For decades, automotive performance has been defined by numbers.
00:08Power, speed, acceleration.
00:12Those numbers only tell part of the story.
00:19We've gathered researchers from University of Oxford,
00:23engineers, everyday and professional drivers
00:27to study what happens in the mind and the body
00:30when we are behind the steering wheel.
00:33I watched this on the Green Mile once. It didn't end well for him.
00:36It's going to get into the power, which is significant.
00:39Down the pit straight.
00:40So I can trust this a little bit more.
00:41Whoopsie whoops. Pay attention, Ben.
00:44Back onto the track.
00:45And the car's allowing a little bit of slip through the back axle.
00:48When we think about measuring the thrill of driving
00:50in the body, in the brain, in the mind,
00:53it's actually really complicated.
00:55There are all of these different pieces to that puzzle.
00:58Can the thrill of driving be broken down, observed and measured?
01:02Let's find out.