00:00For some, matching specific textures and colors is worth paying top dollar for.
00:05Blonde, red, wavy, coily.
00:08The more niche the hair is, the more expensive and harder it is to source.
00:13Making this type of hair prime for exploitation.
00:18After months of back and forth, only one of them agreed to show us their operation.
00:25We set out to Vietnam to meet him.
00:29I still had no idea what to expect or how legitimate his operation would be.
00:37Hi!
00:40Dan's mission is to make his company, Remy New York, one of the first ethical and totally transparent companies on
00:47the market.
00:49The way other companies operate, everything is going to be under the radar.
00:53Some of the women that we've bought hair from, they've been scammed before.
00:58We're trying to be different than everybody else.
01:01These are going to be our dyed hairs.
01:04So we do have different varieties.
01:07This is so exciting.
01:08Different colors.
01:08Yeah.
01:09Really cool.
01:10You have short ones too.
01:11Sure.
01:11So if a girl were to come to you and want to cut her hair but she has short hair,
01:15you would still buy it.
01:16Of course, yeah.
01:17Okay.
01:18We try not to turn away anybody just because everybody needs help.
01:23So this one is going to be one of our long ones.
01:29This one is pure virgin Remy.
01:31You can feel the softness of it.
01:34In my six years in the beauty industry, I had never seen hair like this.
01:39Amazing, right?
01:40Oh my gosh, this is so long.
01:43This level of high quality hair isn't something you can fake.
01:47And as soon as I saw Dan's hair, I knew he was doing something right.
01:51But he invited us out to see for ourselves.