00:00As he lunged forward, his face hit the Italian's shoulder and both players hit the ground.
00:05And as Giorgio Chiellini eventually got to his feet and showed the referee the marks on his shoulder,
00:10it was obvious to just about everyone what had just happened.
00:14It looks to me that he's had a little bite at Chiellini. Surely not again.
00:17Yes, you heard that correctly. Again.
00:20Because this game, Uruguay vs Italy in the 2014 World Cup,
00:24was the third time Luis Suarez had bitten an opponent on the football pitch.
00:28His first nibble was back in 2010 when he was playing for the Dutch club Ajax.
00:32Deep into stoppage time, scoreless against their rivals PSV,
00:36Suarez clamped down on the shoulder of midfielder Otman Bakal.
00:40The referee didn't see it, but the cameras did.
00:42The Dutch Football Federation banned him for seven matches and the press christened him the cannibal of Ajax.
00:49And then three years later, now at Liverpool, he did it again,
00:52chomping the arm of Chelsea's Branislav Ivanovic mid-match.
00:56Again, the referee missed it.
00:57Suarez stayed on the pitch and late in the game,
01:00casually scored a last-minute equaliser like nothing had happened.
01:04This time, the punishment was a bit harsher.
01:06A 10-match ban, Liverpool fined him two weeks of wages,
01:09and they insisted he start seeing a psychologist to get to the bottom of his strange compulsion.
01:14But clearly, it still hadn't sunk in.
01:16Because for a third time at the 2014 World Cup,
01:19in front of the entire planet, he bit Giorgio Chiellini.
01:22At first, he tried to deny it happened, claiming that he'd just fallen into the Italian player mouth first.
01:28But once the dust finally settled, he saw what the scandal had done to his family and his reputation,
01:33and he realised he'd quite literally bitten off more than he could chew.
01:37FIFA threw the book at him.
01:39Four months banned from all football events,
01:42and a fine of 100,000 Swiss francs.
01:44He publicly apologised, and Chiellini, remarkably, forgave him.
01:48And from that day in 2014,
01:50Suarez never bit anyone again, at least.
01:53So far.
01:54FIFA.
01:54FIFA.