00:00We work on videos probably three to four months in advance, but before that, like, there's an
00:05ideation where we brainstorm what they are for a month or two. So from start to when they get
00:09uploaded, it's probably like one to two months coming up with the idea, three to four months
00:13working on the idea, and then a couple weeks filming, and then like three weeks editing. So
00:17probably five months from start to finish. Two years ago we were spending a hundred grand a video,
00:21now we're spending probably 1.5 million a video.