A promotional explainer video created for Ride, a platform connecting people interested in renting boats and water sports equipment with owners and activity providers.
The video follows three characters with different needs and shows how the platform connects users with boats, sailing, yachts, windsurfing equipment, diving activities and other water experiences.
The project combines video editing, 2D character animation, motion graphics, animated typography and visual storytelling to communicate the platform in an engaging and accessible way.
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https://www.dhermanvideo.com
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