00:00Adiposis edematosa, otherwise known as cellulite, refers to the dimpled appearance of the skin
00:05that some people have on their hips, thighs, and buttocks.
00:10The lumpiness of cellulite is caused by fat deposits that push and distort the connective
00:15tissues beneath the skin, leading to the characteristic changes in the appearance of the skin.
00:20Heredity, skin thickness, sex, the amount and distribution of body fat, and age can
00:27all influence the extent to which cellulite is present or visible.
00:30If cellulite is impacted by so many uncontrollable factors, why are we so ashamed of them?
00:36Over 90% of women over the age of 30 will develop some form of cellulite, but you would never
00:41know because the media shames us and retouches it.
00:45So what are the things that we can control when it comes to cellulite?
00:48Activity levels, alcohol intake, smoking, and stress.
00:53But we're here to say, fuck the media that makes you feel ashamed.
00:56With brands like Aerie, CVS, and Dove, all standing up and ditching Photoshop, we are
01:01moving in the right direction.
01:03We are here to say, you are beautiful, no matter what.
