00:00This soccer player just licensed an AI clone of himself.
00:03Christian Volpato gave a US company access to his voice, appearance and performance data
00:08to create what can be called a synthetic twin.
00:10And he's not the only one.
00:12For athletes, it's potentially a new way to make money.
00:15An AI clone can appear in ads all over the world, speak different languages and work
00:1924-7, even while the real athlete is training or sleeping.
00:23Aside from financial gain, supporters argue contracts like these could also help protect
00:27athletes from unauthorized AI copies online.
00:30But there are concerns.
00:31If an AI clone says something controversial or misleading, who's responsible?
00:36The athlete?
00:36The company?
00:37The brand?
00:38As AI-generated videos become more realistic, it may be harder to tell what's real.
00:43And honestly, would you really want an AI version of your favorite athlete?
00:46Or would we be trading authenticity for more AI slop?
00:58That'sine.
01:18I think it's an interesting thing about AI taking all 1.
01:18And that's where you get a crazy extra guy from them.
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