00:00I will say this, my friend, if somebody is just using these cold emails as their marketing strategy, why don't
00:06you take an extra 30 seconds, okay, just to look at their website or LinkedIn profile, because you would possibly
00:13be able to uncover something that would give you a sort of connection, or you can congratulate them on a
00:20promotion, on an anniversary, a third location, you could say their slogan, I don't know.
00:26But if you're just calling me sir, and giving me some email, it's extremely informal. But if you mentioned my
00:33pinball machines, I'm going to read your entire email. So at least you're going to have a shot with me.
00:37So my suggestion is just to instead of being a print, be a painting, actually add a little bit to
00:46these templates, if that's your only strategy. But Michael, to answer your question, you are eliminating so many different ways
00:53to build momentum, energy and relationship building.
00:56By eliminating any sort of phone calls.
