00:00I've never dyed my hair because I've just been so nervous about it. I'm scared that something won't go wrong
00:05What if it all falls out or what if it just looks terrible and I shouldn't never dye it
00:11What if this is the only color that I can pull off?
00:16Hi, I'm Sharifa and today I'll be dyeing my hair red
00:19So I have never dyed my hair before mainly because I was just too nervous
00:24I want to do something drastic but not like too drastic like blonde. I don't think I'm ready for that
00:28yet
00:28Oh, that'd be really cool. So I feel like red was like a good compromise
00:32It's a color that I feel would be flattering on me. Hopefully fingers crossed
00:36I'm gonna be 30 in September. So I just think you know what let's do this. I've always wanted to
00:40so why not?
00:50Hey Sharifa, welcome to Rapita. I'm Sergio and I'm Linda. So what do you have in mind today?
00:56So I want to do red hair, but I wasn't really sure which kind of red I wanted like
01:01Orangy red or like a deeper red
01:03But then they are just recently colored her hair and it's like this beautiful
01:09Perfect vibrant red. So yeah, that's exactly it
01:12We're going to lift your hair up first to get a lighter base
01:15And then we can add your bright red to to make it as this vibrant one. Yeah, are you ready?
01:20I'm ready then we are ready
01:33I really like my hair actually I do feel it's a big part of my identity, but I feel like
01:38I
01:39Relied on it too much as a kind of a security blanket. I feel like a lot of my confidence
01:43is tied to my hair
02:07I
02:08Feel like in the last few years
02:10I've taken a lot of risks and I've gone out and pursued things that I would have never done before
02:15I
02:15I started a YouTube channel, which I never thought I would do. I put myself out there in the public
02:21Which was really terrifying. I started to do stand-up another very terrifying thing
02:26Dyeing my hair compared to all that. It shouldn't be as scary. It is for some reason scarier
02:49When I was in junior high school, I didn't know how to manage my hair
02:52I was really big really frizzy. I get a lot of mean comments about it and then in high school
02:57I kind of learned to manage it and deal with it and then I noticed that people would compliment my
03:02hair a lot
03:02Since then my confidence has been tied to that and I guess a lot of like validation has been tied
03:08to my hair
03:09And now I just I want to do something because only I want to and not because of what anyone
03:15else thinks
03:30I
03:31Feel like black hair is tied to South Asian identity a lot and definitely hearing the elders in my community
03:37growing up saying that
03:38You know, you should keep your hair black because that's what the Molly girls should have
03:43It suits brown girls better and things like that. I always heard that other colors won't suit my complexion and
03:50won't suit South Asian girls
03:52I think that's ridiculous. So why can't we have any hair color that we want?
04:17I'm hoping after I dye my hair red that people will like it. I think they will because it'll be
04:22like a change
04:23But at the end of the day, it really doesn't matter as long as I like it
04:51So
05:14I think I'm gonna feel really good, I think I really need a change like this.
05:19I think I'm most excited to play around with different makeup and clothes and colors that
05:25would suit the red hair.
05:35So, here's the result of your hair, what do you think about it?
05:39Oh my god, it's amazing, it's so good, I was imagining all sorts of terrible scenarios
05:44but it came out exactly how I wanted it, it's perfect, thank you, I can't wait to play around
05:49with this.
05:49It looks so good.
05:51You're welcome.
05:52I'm a redhead, oh my god.
06:00I love my new hair, I think it looks so amazing, I can't believe the transformation, I'm so
06:07excited to play around with it, to try new clothes and colors.
06:11I'm really happy that I took this risk and I'm so excited to take more and I hope this
06:18inspires other girls to take a risk and do something that you wanted to do regardless
06:23of what community says, what anybody else says.
06:26It came out way better than I thought it would.
06:28I absolutely love it.
